We are not a typical surf school; we provide private one-on-one coaching and private group coaching only. If you've taken a surf lesson before it may well have been in a large group where the goal was to provide a surf experience without any specific focus on you or your surf progression. With private coaching we can focus completely on the goals you want to achieve, whether it's mastering a bottom turn, perfecting a re-entry, or taking off on your first green wave. We aim to give the best coaching possible in a safe and enjoyable way.


After years of working for other surf schools I realized that teaching big groups and sticking to a rigid schedule and lesson plan wasn't for me. I wanted the satisfaction and fulfillment that comes from really helping people improve their surfing. I believe no two lessons should be the same and I love having the ability to adapt lesson structures and schedules to get the best out of a day of coaching. Alex, Surf Coach and Owner of Pureline Surf